Nordic design is my favorite for its simplicity, its cleanliness in the lines and details, and for its functionality, very close to the Bauhaus design school. Both in the Bauhaus trend and in Nordic design, less is more. It is about observing beauty in the simple, in the little noisy, and in the charming of little visual data. If Nordic Style was a religion, Ikea surely will be its cathedral.
Ikea is not only a store, but a statement itself. Their pieces are not just trends… They are a lifestyle that values simplicity, comfort, and nature, making it a timeless and versatile choice for those who appreciate design that enhances their quality of life. Teaming up the Finland-based Marimekko Oyj design company, Ikea has launched the BASTUA collection, and customers are already desperate to run to the store and see these beautiful pieces live.
BASTUA, the new collection by IKEA x Marimekko
Marimekko was founded in 1951, just eight years after Ingvar Kamprad opened the doors of the first Ikea. It is best known for its bold and vibrant colored prints, which have become synonymous with Finnish design. Their textile creations are used on various products, including clothing, home accessories, and furniture. Marimekko’s designs are characterized by their use of vibrant colors, graphic patterns, and organic shapes, which are inspired by nature and Finnish folklore. Not only that, but their products are reputed to be of the highest quality, sturdy, and sustainable.
The new BASTUA collection, created by both companies, was like an expected path to walk. Sooner or later, the universe would put them to work together, they’re mutually atracted. Both have similar standards with Nordic design and Bohemian trends, and, by teaming up, they created 26 limited-edition splendid items that you’ll want to add to your home decor as soon as possible.
“Collaborating with Marimekko was a natural choice for IKEA as we are both committed to enabling a better everyday life at home, and with the BASTUA collection, it begins with focusing on wellness first,” says Henrik Most, Creative Leader at IKEA. “The collaboration encapsulates the sensations of endless summers and the simple and aesthetic beauty of Nordic nature in furniture and accessories for the home.”
Nordic IKEA Style and the Beauty of Nature
The IKEA BASTUA collection is a breathtaking representation of the beauty and power of nature and the Finnish sauna culture. For the first time ever, Marimekko has taken its bold and brilliant designs to new heights, creating a set of exclusively tailored prints for this collaborative project that will soon hit Ikea stores in the world.
This collection embodies Marimekko’s mission to inspire happiness and bring joy to every aspect of daily life, with its rich colors and striking patterns. A standout piece of this collection is the FRAKTA bag, featuring a mesmerizing print inspired by the massive and majestic rhubarb leaves that often grace the landscapes near saunas in Finland. This collection is a testament to Marimekko’s unwavering commitment to beauty, innovation, and the power of design to uplift and transform the world.
The BASTUA collection, for sale soon at Ikea stores and on its websites, is an awe-inspiring celebration of the timeless beauty of Nordic furniture design. With its harmonious collection of classic side tables, versatile trays, and sleek glassware, this assemblage of delicate pieces ignites a spark of Nordic joy into every moment of your day, no matter where you are.
The clever design of the BASTUA tray, fitting perfectly atop the side table, elevates your snacks or tea time to a new level of elegance and sophistication. The collection also boasts a bench, a true masterpiece of craftsmanship, that provides the perfect refuge for moments of peace and solitude. Sturdy and stylish in equal measure, this bench is a shining example of the beauty that can be achieved when functionality and form are blended seamlessly. Ikea: you did it again.
What is Marimekko’s mission as a design company?
Marimekko’s mission as a design company focuses on its approach to design and lifestyle thinking, creating products that represent its unique and strong identity through original prints and colors Source 0. Its product portfolio includes high-quality apparel, bags and accessories, and home décor items ranging from textiles to tableware.
In addition, the company values and respects the unique contribution of each individual and works as a team to achieve its goals. This collaborative approach, coupled with thorough planning and accountability, enables them not only to be efficient but also to build a better working environment.