This shopping mall chain will open its second store in the city of Chicago. As its CEO has pointed out, it will be a new, small version of the already well-known Bloomingdale’s. It will open in November and will be located in the Westfield Old Orchard Mall in Skokie. If you are a shopping fanatic and live in Chicago, then you’ll want to mark your calendars for the opening date.
In this new store, all kinds of products will be available: women’s and men’s clothing, luxury brands, home and beauty products, etc. The novelty of this mall lies in the shopping experience that we will experience as shoppers. We will have at our disposal numerous different brands, both luxury and more affordable, from which to choose all kinds of products.
A new Bloomie in Chicago
In addition, it is worth noting that the store will have an automated styling service. In this way, customers will be able to find product recommendations based on their tastes and preferences, for a different and satisfying shopping experience. Although it is mentioned that it will be a smaller version of Bloomingdale’s, the truth is that the store is far from small. It will have 51,000 square feet, in which all kinds of products will be efficiently distributed: from household items, shoes, women’s clothing, to its own restaurant.
This will be called bCafé, a new restaurant where the dishes focus on light and innovative American cuisine. The official opening date is November 17, and thereafter there will be what is known as “10 Days of Bloomie’s“. These are holiday-inspired events that will include unique experiences.
Experiences that Bloomie’s will offer from the moment of opening
One of the main experiences to look out for, is brand activation. From October 21 to 23, this mall will feature exclusive experiences for its customers, offered by certain brands. Among them we can highlight various customizations or events in specialized restaurants. The events will run until Christmas, offering gifts such as monograms or embroidery, and edibles such as cupcakes or cookies.
From November 25, customers will also be able to take advantage of Westfield x Bloomie’s Trolley. This event will be an opportunity to ride in Santa’s trolley, a way to encourage children to have fun, and from there, adults will be able to check out the products in their shopping cart and redeem a store gift card.