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Home » Present » Air Jordan sneakers sought by collectors return to stores after 20 years

Air Jordan sneakers sought by collectors return to stores after 20 years

Step Back in Time: The Iconic Air Jordan Sneakers Are Back in Style

by Hugo Sánchez-Herrero
14/03/2023 15:00
in Present
After 20 years, the Air Jordan 13 Wheal will return to stores this 2023

After 20 years, the Air Jordan 13 Wheal will return to stores this 2023

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Within urban fashion certain models of sneakers are engraved in immortality and although it may seem unbelievable, this fame has been increasing over the years among collectors of these unique pieces or fashion lovers themselves. Of course, many of the designs of sneaker designs brand sneaker designs Air Jordan brand sneaker designs have transcended society, becoming myths that were once released for sale, but for one reason or another have not been seen in stores for years.

For these reasons, the retail phenomenon has become one of the easiest and most recurrent (but expensive) ways to obtain certain models that have become collector’s items due to their exclusivity. However, Air Jordan lovers are in luck, as the U.S. brand has announced that one of its models of sneakers the Air Jordan 13 “Wheat” will be released again at the end of this year 2023.

The most anticipated Air Jordan sneakers in decades

The year 2004 is a long time ago, and that is one reason why these Air Jordan 13  Wheat are so eagerly awaited by urban fashion lovers, since Nike launched them that year, and since then, it has been a long time since they were launched virtually impossible get your hands on a pair of these sneakers. While all Jordan brand designs are in high demand today, this one gets all the attention for its design between a sporty style, but with casual materials.

Air Jordan 13 Wheal combining the white color of the leather with the brown of the suede
Air Jordan 13 Wheal combining the white color of the leather with the brown of the suede

Despite being conceived as a basketball shoe, these “Wheats” take the concept of urban fashion to the next level, because with the new prevailing trends in everything related to what is currently worn on the street. Its color combination of white leather and brown suede has gone down in history. In this version of the Air Jordan 13, the white leather is divided into two decorations, a smooth one on the outermost part of the foot, while the inner part is decorated with small circular perforations.

The design makes these Air Jordans a collector’s item.

But if any element served as a contrast and made this sneaker model become a mythical piece, the suede detail covered the shoe from toe to heel. Although as befits the Air Jordan 13, its heel area had a holographic decoration as a representative detail in the last shoes that Michael Jordan wore on a basketball court.

However, in 2017 a reinterpretation of this “Wheat” model was launched for sale with a greater predominance of suede in the shoe, but this did not end up pleasing the most fans of this model. Now they have something to celebrate, though, as U.S. brand Nike has announced that for end of this year (close to the Christmas season), will relaunch the classic model of these Air Jordan 13 “Wheat with the white colors of the leather and the brown of the suede, for a price that is expected to be around 210 eurosThe Nike logo will only be available for purchase through Nike’s website or at retail stores.

The reason for the high price of the Air Jordan

These shoes, many of them ideal for playing basketball, are not the ones you’ll find easily in any sporting goods store you go to. That is precisely the reason for its price: its exclusivity. It is similar to what happened with the Supreme brand sweatshirts, which many people found very strange that they were so expensive. Still, the reason was the same: exclusivity and also the fact that they were limited edition. So, if you’re wondering why those who wear these sneakers show off so much, you already know.

Tags: sneakers
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